With the 2022 FIFA World Cup having concluded almost a month ago, football bootmaker PUMA have unveiled their newest boot design which is set to be worn by Neymar and Themba Zwane. Here's a look!
The story
PUMA have launched the stylish and technology-enhanced PUMA FUTURE Supercharge soccer boots. Agility is said to be at the heart of its design, with the brand's exclusive PWRTAPE technology ensuring.
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In a press release provided to KickOff, Senior Product Line Manager Teamsport Footwear, Florian Nemetz, said: “The introduction of the PWRTAPE technology is an exciting innovation. The placement of the PWRTAPE is based on strain data collected from measuring strain forces on the upper of the boot during a variety of key football movements that include accelerating, running, cutting and kicking.
“The PWRTAPE has then been integrated in a zig-zag pattern to provide targeted support in the high strain areas. This provides our athletes with optimal support with an ultimate locked in fit so you can move without constraints when performing key movements on the pitch.”
It is said that the boot will be available at various stores, including PUMA's online shop from 31 January and its retail price stands at R4 499 for both men and women.
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Meanwhile, Neymar, who is the face of the outfitter, said: “The FUTURE continues to evolve. I need a boot that feels comfortable and allows me to move with speed in all directions. The new FUTURE feels even more supportive and adaptive which helps me to make quick cuts when dribbling with the ball, so I can play without restraint.
“The launch of the new boot is also a beautiful moment because we are looking to find the FUTURE of the game by giving anyone the chance to compete in our FUTURE challenge to become a member of the PUMA family.”
South African ballers such as Themba Zwane, Keagan Buchanan, Teboho Mokoena, Bongani Sam, Ethan Brooks, Sphelele Mkhulise, Zanele Nhlapo, and Sibusiso Mabiliso will all be wearing the boot this season.
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