Cristiano Ronaldo may not be the highest-paid player in the world but the Juventus superstar is on course to become football's first billionaire.
Ronaldo may have taken a hefty pay-cut to help Juventus through the coronavirus pandemic but the 35-year-old will still be accumulating a significant amount of revenue.
Throughout his illustrious career, the Portugal captain has managed to market his incredible talents on the field at a world-class level off the field.
From multi-million dollar underwear lines to earning up to a reported R18 million per advertised post on Instagram, the five-time Ballon d'Or winner has managed to monetize his fame.
Scroll through the gallery below to see the highest-paid footballers in the world this year
While he trails Lionel Messi as the highest-paid footballer in the world, he's shown through his other ventures how profitable a world-class sports star can become.
In a report by Forbes, they declare that Ronaldo earns around £36m-a-year from these ventures alone.
The former Manchester United forward earns around £53m-a-year from the Bianconeri with bonuses and other contractual agreements factored in, taking him close to £100m-a-year in total.
It means that the reported £3.45m pay cut he is taking due to the coronavirus outbreak will hardly impact his financial standing.
Ronaldo is set to join Golf icon Tiger Woods and boxing legend Floyd Mayweather as the only active sports stars to reach the billionaire status.