Nike introduce Clog Traction

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“Our approach with the new Mercurial was to challenge all assumptions about speed, merging science with design to build the fastest boot in football,” says Nike Football Design Lead Jeongwoo Lee.

“We designed this boot holistically to ensure it was a true speed system, where all of the materials interlock to produce the most efficient package possible.”

The player synonymous with Mercurial, Cristiano Ronaldo, had the following reaction to the new plate and traction configuration: “It’s like my attitude. I’m a straightforward and aggressive player. The stud shape reminds me of my character and performs very well on the pitch.” 

Nike Anti - Clog Traction

The beautiful game is not always played in beautiful conditions. Mud is a common opponent for all players; it clogs their cleats, weighs down their boots and can cause players to lose footing altogether.

“Mud has always presented unfortunate but seemingly accepted problems. Players are accustomed to clanking their boots together as they exit the pitch or rubbing them over harsh brushes to remove mud. Worse, they play slower and cautiously as mud makes their feet heavy and compromises their traction,” says Max Blau, VP of Nike Football Footwear.

“Nike Football is focused on playing fast in all conditions, so we are committed to solving this problem for athletes.”

Nike Anti-Clog Traction prevents mud from clogging the sole plate of Nike’s football boots. Nike Anti-Clog Traction sole plates include an adaptive polymer that becomes compliant when exposed to water. 

Nike Anti-Clog Traction will initially be available in limited quantities via the Nike Football App on April 15. These special versions of the current Tiempo, Magista and Hypervenom models carry the Nike Anti-Clog Traction hexagon mark on the heel.

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