Cristiano Ronaldo has reportedly turned down a lucrative sponsorship deal that would have earned him €6-million a year.
Ronaldo is widely considered as one of the most marketable athletes of all time and currently ranks as the most followed account on Instagram.
Companies flock to secure his services to market the brands, services or products but his latest offer has been rejected, according to the Independent.
The Juventus superstar received a proposal to become the face of the Saudi Arabia tourism authority in a bid to help the country become a more attractive holiday destination.
According to the publication, the offer tabled was believed to be in the region of €6m (R110m) annually, which could have seen him pocket a staggering €16 350 (R301 000) per day.
Scroll through the gallery below to see where Ronaldo ranked amongst the richest footballers in the world in 2020
In the campaign that's due to roll out next month, Ronaldo was offered to star in their commercials as well as the marketing agency acquiring image rights for promotional purposes.
However, the most prolific scorer in football history is said to have turned down the offer due to the countries questionable human rights records and links to the war in Yemen.
With Saudi Arabia attempting to challenge the likes of Qatar as a global destination, the agency is reported to have also approached Lionel Messi with an offer, which the report added his representatives declined to comment on.