Neymar launches lifestyle collection

Star Style

Brazilian superstar Neymar has launched his first-ever lifestyle clothing brand in collaboration with PUMA. 

The Paris Saint-Germain star reportedly has the biggest boot endorsement deal in the world, as he reportedly nets £23 million (R453 million) a year from PUMA. 

Scroll through the gallery above to see PUMA x Neymar Jr apparel collection 

However, that boot deal seems to have now extended beyond football footwear as the Brazilian attacker has broadened to new horizons with his PUMA x Neymar Jr apparel collection. 

“They really listened to me and understood what story I want to tell since this is inspired by my past and who I am as a person, not as a football player,” said Neymar on the collaboration with PUMA.   

“We exchanged ideas about design and the details we integrated into the collection. I was well involved, and they really understood what I wanted to share.” 

The German brand’s creative Director Heiko Desens said their vision with Neymar was to create something minimalistic and casual but with a touch of premium quality. 

“Neymar Jr. really wanted to make something that he would love to wear, so he wanted to do something for himself but also for his fans,” said Desens. 

The collection includes bomber jackets, t-shirts, hoodies, and cargo pants, along with accessories such as backpacks and headgear. 

It is also understood that Neymar will also have his own version of PUMA’s Wild Rider sneaker, and the footwear will be sold around the world towards the end of November. 

Did you know? 

According to Forbes, Neymar is the third highest-paid footballer in the world in 2021, with total earnings of $95 million (R1.4 billion).  

Your thoughts, please?  

What do you think of Neymar’s new PUMA merch? 

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