Massive growth in Afcon viewers
Massive growth in 2012 Africa Cup of Nations viewers
Posted: 24 May 2012
Time: 10:13 am
CAF have unveiled the TV figures of the 2012 Africa Cup of Nations that was co-hosted in Gabon – Equatorial Guinea.
An estimated record of 6.6-billion cumulative TV viewers has followed the event with 87 072 hours of TV exposure, adding 59 965 hours of TV to the figure that was reached in Angola 2010.
“We are quite confident that we will break new records for the coming edition in South Africa next year,” CAF Marketing & TV director, Amr Shaheen said.
SPORTFIVE, International French based marketing company, is the exclusive agency appointed by CAF to commercialize the sports marketing rights of most of the African football events.
Article by: AN Other
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