Carling Black Label Cup teams update
Posted: 28 June 2011 Time: 2:02 pm
With the inaugural Carling Black Label Cup just over a month away, we give you an update of how the teams are currently shaping up.
Staring with League champions Orlando Pirates, the team looks very much like the one which did duty for most of last season, with the exception of Thulasizwe Mbuyane and Tlou Segolela.
‘Juju’s’ place is taken by red-hot Amaglug-glug striker Bongani Ndulula, who started a few games for the Buccaneers towards the end of last season, while Mark Mayambela gets the nod ahead of ‘Sox’.
For Kaizer Chiefs, Punch Masenamela gets the nod, despite being on the verge of a move to Mamelodi Sundowns, while Dominic Isaacs is preferred ahead of new signing Tefu Mashamaite.
Mandla Masango cracks the nod in midfield ahead of Tinashe Nengomashe, while Kaizer Motaung Jnr starts up-front alongside Knowledge Musona.
Team as they stand: Orlando Pirates: Moeneeb Josephs – Happy Jele, Lucky Lekgwathi, Rooi Mahamutsa, Ruben Cloete – Isaac Chansa, Andile Jali, Oupa Manyisa, Mark Mayambela – Katlego Mashego, Bongani Ndulula
Kaizer Chiefs: Itumeleng Khune – Jimmy Tau, Thomas Sweswe, Dominic Isaacs, Punch Masenamela – Josta Dladla, Abia Nale, Mandla Masango, Siphiwe Tshabalala – Knowledge Musona, Kaizer Motaung Jnr
KickOff.com also had a chat with Carling Black Label general manager Andrea Quaye about the Cup.
KickOff.com: How did you come up with the Carling Black Label Cup concept? Quaye: The campaign was workshoped by the brand team, sponsorship representatives from SAB, Ogilvy CPT and representatives from both Orlando Pirates and Kaizer Chiefs. The idea is routed in a deep consumer insight that says ‘Every soccer fan believes that they inherently have what it takes to be a coach’. The campaign idea sought to ignite this consumer frustration of not being able to influence the game and looked at ways which would address this frustration by really giving fans a chance to be the coach. This engaging and innovative idea not only gave fans the opportunity to put together a team of their choice that they would love to see play in the derby game between Orlando Pirates & Kaizer Chiefs, but also gave fans an opportunity to effect a live substitution on game day.
KickOff.com: The fans will also make the first substitution. How will this work? Quaye: Beyond fans being able to select a team of their choice they are also able to effect a live substitution on game-day and have a real influence on the outcome of the game by sending an SMS with the number of the player they want off the field - in the first half of the game. The substitution will take place in the 60th minute. It’s also important to know that every entry is counted and audited by one of South Africa’s largest independent accounting firms, Grant Thornton. So fans are guaranteed that each of their selections count.
KickOff.com: Many fans are upset that the PSL cancelled the Charity Cup so as ‘not to wear the players out’, but now there is this competition, and the other 14 PSL teams have been left out in the cold. Your response? Quaye: We started working on this campaign in 2010, so we were a long way into planning when the [Charity Cup] cancellation was announced. It’s also critical for us to emphasiwe the distinction of the Carling Black Label Cup to that of any other tournament that lives within the PSL. The Carling Black Label Cup is an agreement between three of South Africa’s iconic brands which all hold the biggest national footprint in South Africa in their respective rights, and therefore is a natural fit for both the brand and the two teams. It is also important to ensure that fans all over South African have the opportunity to “Be the Coach” and the supporter base of these two clubs affords this to the campaign.